What is Crawl Budget Optimization? (CBO)


Crawl budget optimization is vital to ensure that Googlebot and other search engines are indexing all of your website's important content.

The three ways it's done: 

  1. It is important to keep the pages you do not want Google or other search engines to index private.
  2. Providing them with access to your most vital content sooner
  3. By making your website's most crucial pages more popular and appealing.

How Crawl Budget Optimization Planned?

The maximum number of pages a search engine can and wants to crawl on any website is referred to as the crawl budget. Google calculates the Crawl budget based on a combination of crawl rate limitation and Crawl demand.

Crawl rate limit: Your crawl rate limit is based on a number of criteria. The speed of your pages, crawl errors, and the Crawl rate limit set in Google Search Console (website owners have the option of restricting Googlebot's crawls) can all impact it.

Crawl demand: Not only the popularity of your pages but also how fresh or outdated information/design/content can affect Google to crawl them.




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